The Purpose of Social Media

When I speak to business owners about their social media marketing strategies, the one thing that is often overlooked and the source of confusion among entrepreneurs is the purpose of social media and its role in marketing. So what is the purpose of social media?...
My Blissdom Networking Experience

My Blissdom Networking Experience

When I decided to attend Blissdom Canada conference this year, I had 3 goals in mind which were: 1. Observe 2. Network 3. Learn I am happy to say I’ve accomplished all three. Now the details… My observations at Blissdom conference From the time I signed up...